I take personal accountability for delivering key results and always ask, “What ELSE can I do?”
- The TryAngle team received approval on two pepperoni racks with Shaw’s and set them up in stores November 2016.
- The larger rack has all pepperoni brands on it and was paid for on a fair share basis from each company.
- The smaller rack is a Hormel pepperoni only rack that
can be mobile throughout different departments.
Numbers were pulled for the first full period of racks being on the floor (December):
- Hormel pepperoni unit sales growth was over LY=85% for stores with both racks, 72% for stores with the small rack only, and 10% for stores with no racks!
- TryAngle is using these numbers to get both racks into ALL 155 Shaw’s Supermarkets.