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CASE STUDY

That Time We Built a Fresh Meals Program

There’s nothing we love more than helping people access the foods they love. 

That’s why the TryAngle team built its own Fresh Meals Program from the ground up— from coordinating with vendors and retailers to delivering hands-on training to store team members. 

To pilot a successful Fresh Meals Program, we started by identifying how each retailer wanted their food handled throughout the cold chain. Next, we determined the best options to build the meal program from each vendor and which products were best fits to enhance the program. 

From there, we created the menu list — bringing in samples of products to visualize consumer purchasing preferences, eye appeal and value. We conducted a series of product samplings and cuts to whittle it down to the best performers. 

Once the winning products were awarded, we assigned designated job aides to help streamline store operations by acting as a bridge between the retailer and their internal team. We also conducted extensive in-store training sessions with store team members to ensure they fully understood the new meal program and their questions were sufficiently answered.

The results?

  • An outstandingly successful program launch 
  • Continued success through consistent store follow-up to ensure compliance, proper program execution and extra training as needed

Trusted By

Giant
Redners
Albertsons
Giant
Weis
C & S Wholesale Grocers
DeliBoy
Dubois Logistics
Food_Lion_logo
Northeast Grocery
wegmans
Allegiance
asg_logo
General Trading
Jetro
Key_Food
King Kullen
Porkys_Logo
Price Rite
Shoprite
Wakefern
Shaw's
Stop & Shop
BigY
BJs
bozzutos
C&S_Wholesale_Grocers
Hannaford
Market Basket
Performance Foodservice
AG New England
price chopper
stop-shop

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Great things start with simple conversations. If you have a question about what we do, a comment about our services, or you’re wondering how we can help — please reach out